Friday, May 12, 2006

PRESS TO PLAYGuest blogger: Karyn Hay

A few days ago, I put out an open invitation to any of the key players or detractors in the Kiwi FM story to put their case here on my blog. My intention is to allow any of them to get their view across unedited. So here, from Kiwi FM General Manager Karyn Hay, is an open letter about the station, presented in its entirety. Comments may follow...

In response to the recent publicity regarding KiwiFM and the temporary use of three frequencies in the upper FM band, in what is termed the ‘reserved block’.

National Radio and the Pacific Radio Network: Niu FM, both of which are government funded networks, have long-term licenses in the upper FM band, as do Planet FM (Auckland Access) and Coast Access (Kapiti). No one would argue the validity as to whether the Access stations should be allowed to remain there while they serve the public good and fulfil their obligations under the government’s aims of difference and diversity on radio, and their obligation to support those outside the mainstream.

With the exception of Radio New Zealand, all radio stations that operate as non-commercial radio licensees can supplement their income from the sale of advertising, including all the Access and community stations and Niu FM. If this weren’t the case the taxpayer would be paying the entire bill.

KiwiFM is currently broadcasting in Auckland, Wellington and Christchurch on three CanWest owned and operated frequencies. That means they can do what they like with them, including looping the sound of waves lapping on the Maldives if they choose to (they don’t.)

KiwiFM was not the dismal failure that many are using as a convenient argument for pushing their own overflowing barrows. In the recent radio survey it had 43,000 listeners - on a par with student radio, GeorgeFM and Niu FM. Listenership also went up in the latest ratings round. It was, however, losing a small amount of money in its first year.

As I was unhappy to see Kiwi go, I approached CanWest CEO, Brent Impey, and we subsequently presented government with a proposal to move onto three frequencies in the reserved block, at no cost to the taxpayer.

In order to fulfil the criteria to broadcast on these frequencies (and I have to add here that it was Brent Impey - ‘He-Who-Must-Not-Be-Named’ in one particular quarter - who gave me the opportunity and the platform to find a solution) we agreed that we would work towards becoming a not-for-profit organisation and extend the Kiwi format to be more inclusive of a wider range of artists, including more specialist programming, and in doing so would provide a vibrant and diverse outlet for a burgeoning New Zealand music industry.

We applied for New Zealand On Air funding to make these specialist shows just as any radio station in the country has the right to.

At the end of one year, Kiwi has to have met its obligations under the government agreement to broaden its playlist and to embrace a wider range of New Zealand music.

CanWest cannot purchase the frequencies they are moving onto. They are not for sale.

The New Zealand Herald has been instrumental in misleading the public over this.

There is no “tendering process which would have realised between $10 million and $20 million” (NZ Herald Editorial May 9th: ‘Sour notes in sound of local music”).

This agreement will not “effectively provide millions of dollars worth of support to a commercial operator in an uncontestable process.” (The New Zealand Herald May 6th quoting John McElhinney CEO of The Radio Network, CanWest’s chief radio competitor who own 1ZB, Hauraki, Flava et al, and in turn are owned by the same company that owns…the New Zealand Herald).

It is also propaganda to quote George FM’s Jef Kay (New Zealand Herald May 4th) as saying the frequencies “had a combined market value of more than $10 million and should have been put out for tender”, without reporting the fact that the frequencies are not for sale.

Susan Wood on Close-Up (TVNZ May 5th) accused the government of providing CanWest with “millions of dollars worth of support” and Close-Up reporter John Sellwood literally shouted the same thing at me earlier in the day when he did his interview for the lead-in piece, and although I corrected him at the time, he chose not to include this in the story itself.

Regarding Neil Finn and his quest for a Youth Radio Network: ‘Youth’ may very well benefit from a radio network such as this, and, yes, commercial radio operators did vigorously oppose it. (It was not supported by the holier-than-thou ‘student’ stations either, who seem to have a permanent car park in the moral high ground when it comes to promoting themselves as anti-commercial when quite patently they’re not: their spin is just very clever.) Ultimately, none of these commercial operators have the power to reject the concept of a Youth Radio Network.

Perhaps the Youth Radio Network would have cost the taxpayer too much money, perhaps the concept was flawed: I have no idea. However, I don’t see why we should all get our skipping ropes out just because Neil Finn says ‘jump’.

The KiwiFM agreement with government is not some skilful manipulation of the system as has been suggested (I personally briefed Neil Finn on the proposal months ago), nor is it some handout from government to the ‘evil multi-national’ CanWest. Frankly I resent the implication that I would be supporting that.

What I am supporting is New Zealand music and New Zealand musicians, as we all do at KiwiFM (back on new frequencies, 102.2 Auckland, 102.1 Wellington, and 102.5 Christchurch from July).

Sincerely,
Karyn Hay,
General Manager,
KiwiFM


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  • 12 Comments:

    Anonymous Jackie Clark wrote:

    Beautifully said, I think. I've never been sure what the "youth" network was about, whereas Kiwi FM has put it's lack of money where it's mouth is and bravely sallied forth into the debate about whether Kiwis would support a station that plays exclusively Kiwi music. We are notoriously fickle people, NZers. For some reason, it takes us a long time to digest anything new, and then suddenly, before ideas have a chance to do that, we abandon them. I, for one, fully support there being a Kiwi music station. About time, say I. It augurs well for our maturity as a nation if we can say to our musicians, well done. We'll buy your CDs, we'll go to your gigs. We've started to do those two things. Now we have to understand that those Kiwi bands we love go nowhere unless they get air play, and realistically that may happen nowhere else but Kiwi. Good luck, I say. I'll be watching, and listening, with interest.

    7:16 PM  

    Blogger Aly Cook wrote:

    Your specialist shows will give many an opportunity to get airplay who get none ...A youth radio network would only service those who are getting airplay already..

    Unfortunately those in Genres who are not catered for in radio in NZ also miss out on funding as well; as airplay potential is the way funding is decided..


    Its a sad thing that the winners of the Tui's for Country Album of the Year's music never even gets played in a main centre radio station.

    Thank you for trying to keep going something which is essential to the growth and acceptance of ALL Genres of Kiwi music.. not just the selected few who attain mainstream commercial airplay..

    Thank you and all the best for the re-Launch in July and the year ahead


    Aly Cook
    Artist and owner of
    www.SouthernCyberMusic.Com
    Internet Portal for the promotion of South Island Artists.

    9:16 PM  

    Anonymous Matt Mollgaard wrote:

    I’ve just seen Karen Hay’s well-written letter here.

    I have the new Tool album on in my rugby/work room. Excellent album. These guys just get better. Broad, experimental and gentle with everything turned up to 11. The last Concord Dawn album finally has a challenger for my $48 Dick Smith MP3 thing.

    I’ve been checking Dubber’s blog more than usual because I am really interested in the Kiwi FM thing. It incorporates all of the major themes that interest me as a radio academic. Politics, broadcasting, people and progress.

    Of course, all of the protagonists (and that is what this brouhaha has highlighted, people are divided and passionate on this) are right.

    My interest revolves around the ancient notion that politics is all about who gets what, when and how. I also add (in my own thinking) the why?

    It would be naive to think that this new deal has no advantage for CanWest. One example is the CW share price: up +4 this week. There are of course other, harder to empirically prove advantages for the company.

    It is also naïve to ‘blame’ this on the machinations of Brent Impey. In my experience, evil he is not, an exceptional businessperson he is, much like Neill Finn. They just have very different causes.

    About the same time I was on the cover of Median Strip, leading a ‘protest’ for more Kiwi music on the radio in Whakatane (a promotion for Kiwi Music Week, remember that?), Brent and the other RBA people were getting down to brass tacks on how the voluntarily quota would work. And work it did, cause it had to. Getting focused (and at times, personal) on one person does us all disfavour. I also think that CanWest has offered a potentially workable solution, for the time being, as much as I dislike public property being given to private business for free. Show us the books at the end of the yearlong trial, including how the NZOA money was spent.

    And I can fully understand why TRN is pissed. I would be.

    And Chris H should of declared his interest in bFM on the tele.

    I would like to plead with/challenge Karen Hay, Steve Maharey and CanWest to ensure this works and not break the rules. If it doesn’t, we should revisit the concept, the model and the funding.

    Can we also actually see the ‘Memorandum of Understanding’ published here or elsewhere?

    Kapai.

    4:25 AM  

    Anonymous Noelle Mc Carthy wrote:

    Just read Karen's comments on thewireless re.kiwi and I have to say Wallace and I are amazed by the reference to "holier-than-thou" student radio. We have never,ever tried to hide the fact we sell ads on bFM-if anything we celebrate it to the extent our ads are more popular and more high-profile than some shows. I am so tired of the old bleat that b is somehow hoodwinking people, that behind our student radio, devil- may- care façade is a well oiled commercial machine. This place, while operational, is far from a serious money-spinner, and we've got the pay cheques to prove it. The simple fact is, we are attempting to survive in the market so we can continue to do what we do best-break new music and develop new talent. In order to do that we have to sell ads. We do that, but we also ensure that wherever possible we develop relationships with the sort of advertisers we dig, and who get us in return. Our ads are witty, funny and always real because we respect our listeners, not because we feel the need to dupe anybody with "very clever spin."

    11:51 PM  

    Anonymous Anonymous wrote:

    Good Luck to Kiwi and Karyn. And to Steve Maharey if he's the guy who has to kill it all next May - not the sort of thing Helen would like associated with NZ Music Month so it probably won't be shut down.

    Major debate distraction: the way CanWest/Brent are perceived. Who'd have thunk they were capable of philanthropy on this scale? People can only judge by CanWest's corporate behaviour so far. Do they still hold the record for Employment Court appearances, f'rinstance? And do new people still have to work free for months before they can score a job?

    If they don't like the way they are perceived, they'll need to change the way they behave. But do they actually care what anyone thinks? I thought they were about bottom line and nothing more.

    1:10 PM  

    Anonymous Paul Kennedy wrote:

    Keeping Kiwi on air is a good thing. If for no other reason than the fact it means musicians will continue to be paid broadcast royalties - effectively a proportionate share of a CanWest's annual ad revenue. Or to put it another way, an honest wage (or at least pocket money) for an artist or two between filling in NZ On Air grant applications.
    Because, as everyone knows, even airplay in a ring-fenced, tumbleweed-strewn FM ghetto is better than no airplay at all.

    On the other side of the ledger, under not-such-a-good-thing, the idea that lumping all 'New Zealand music' together as though it's all the same stuff, then awarding it honorary 'special needs' status, as though to acknowledge it doesn't really belong alongside the rest of the world's output, was ever going to do much for the country's music culture, industry or self-esteem.

    Also yet to be entirely convinced that of all the various broadcasting endeavours which go on every day in a remarkably radiowave-soaked (or fried) country... or could potentially go on with the same generosity... the one singled out for a nudge, a wink and a frequency or three would be the one nobody thought would work, and promptly didn't.

    So here's my solution... The government gives these frequencies to Neil Finn in reutn for the performance rights to Don't Dream It's Over. Sir Neil puts his home studio in a bus and heads off, long cord attached to Sky Tower behind him, happy recording the thoughts and aspirations of the nation's youth. Meanwhile the government uses the royalty income to buy ad time on commercial radio. They may wish to use this time to play Judith Tizard's favourite Kiwi song, if she's thought of one, or to advertise iPods, giving the music industry loads of people to sue for format-shifting. The income from these settlements can then be poured into making more New Zealand music for play on the radio.

    Everyone happy. Always works out in the end.

    2:52 PM  

    Anonymous Joe Gilfillan wrote:

    In the 80s I used to produce countdowns of the nation's weekly Top 40 sales charts. The shows ran on stations in pretty much every market across the country. We used to highlight the steadily increasing number of New Zealand tracks people were buying.

    As Poi-E moved in to the chart then became number 1, several stations demanded we provide them an alternative version of the show that excluded Dalvanius and his Patea posse. They were not playlisting it for a wole bunch of nasty reasons, and couldn't stomach even one play a week in our show! We complied, because a few other local tracks they were not playing did get a little airtime through being in the chart.

    Now we're at the other end of the spectrum and moves to keep a 100% New Zealand content station on air are stirring even more feisty debate.

    Are we growing up or not? It's not the 80s any more, and in my opinion New Zealand music is (and most of it probably has been since we started rcording it) good enough to foot it with the best offshore stuff. Why do we need to declare one network a ghetto for it?

    Maybe it's Kiwi Cultural Cringe. Most get excited by imported designer gear - some of us insist on (where possible) wearing New Zealand-made stuff. Same goes for a whole pile of things we used to make here.

    Perhaps the people who fill in the gaps between the music could take a look at their acts and really put some effort in to making New Zealand produced goods - music included - so cool and desirable people would simply choose it over anything imported.

    We'd create jobs, strengthen our culture, increase our pride, and end up with way less overseas debt.

    If a year of 'new Kiwi' helps make everyone think about New Zealand on a bigger scale, what a great thing it will turn out to have been.

    A pity any kudos involved will end up being funnelled back to Canada.

    8:31 PM  

    Anonymous Anonymous wrote:

    Oh yeah? Our music can foot it with the best offshore Joe? Stick to voice overs buddy. Really. Musically maybe we can but show me the sales figures then. Show me the sell out concerts at Hyde Park. Show me the never ending stream of kiwis on the cover of Rolling Stone. Show me that then tell me we're really footing it. One Datsuns doesn't make a success story. We've only just begun. Oh, it wasn't a kiwi who sung that line either. And can't you come up with anything more original than Ghetto?

    We're all so easily convinced that we're kicking ass on a global scale aren't we? Well, good idea. Stop NZ Music Month, stop Kiwi, stop all government moves to help market our music offshore, stop promoting our artists as local artists. Stop the whole darn shooting match. These things all help despite what you might think.

    In other news: Man burnt after fart during piles removal. I'm bored.

    9:47 PM  

    Blogger Dubber wrote:

    Well, go be bored somewhere else. If you're going to be rude about people, at least have the guts to leave a name.

    Seven comments in a row by intelligent people with differing opinions, all contributing to the debate. And then one coward who can't play nice. Shame.

    Disagree by all means, but grow a spine first and learn some manners.

    10:42 PM  

    Anonymous Anonymous wrote:

    Bring back Channel Z! A youth radio network would not only service 'Kiwi' music interests like Kiwi Fm is doing at the moment, but it was service issues surrounding youth and their life. How dumb are people for saying that Kiwi FM has a place in the New Zealand radio market. It is a waste of tax payers money, increased by the expanding profits of CanWest. Give us a break CanWest. Let the little players have a go, instead of choking radio with the greed of money inposed by Canwest and TRN!

    2:16 AM  

    Blogger Richard wrote:

    I noted with great joy, that Niu FM was mentioned as a prime example of how Kiwi would be evaluated by the Ministry of Culture & Heritage over the next 12 months.

    If you want to learn the complex nature of how Kiwi could be a government funded radio station after the 12 month period, read up on the how and why Niu FM exists today: http://www.mch.govt.nz/publications/niufm-report/index.html

    4:36 AM  

    Anonymous Anonymous wrote:

    Still, you have to wonder whether they will go into the next ratings round (or the one after etc). That might not work for Maharey or CanWest really aye.
    And where is that Memo of Understanding?

    8:54 AM  

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